GKN Sinter Metals: turning a new facility into a branded environment
A visitor’s introduction to GKN Sinter Metals continued from reception to the product displays. At the Auburn Hills facility, CSG connected dimensional backlit logos, wall graphics, signage and LED-supported displays into a coordinated environment for visitors and employees.
At GKN Sinter Metals’ Auburn Hills facility, CSG designed, fabricated and installed dimensional backlit logos, wall graphics, signage, product displays and LED monitors.
What made the system useful
- Identity at architectural scale: Dimensional and illuminated elements established the brand in the physical space.
- Content and product together: Displays and monitors helped the environment communicate, not only decorate.
- Consistency across touchpoints: Lobby, walls, signage and product areas worked as one visual system.
CSG services
Branded-environment design, dimensional signage, graphics, product display, LED integration, fabrication and installation.
Give the building a clear communication role.
We can help decide where identity, product information and orientation belong, then develop the graphics, displays and fabrication as a connected system.